Sherif El Zeiny

Vice President & Group Chief Financial Officer

Sherif El Zeiny is the Group Chief Financial Officer (CFO) and Vice President of Elsewedy Electric, bringing over 30 years of business experience to his position. Since joining the Group in 2015, his diligent work has been an undeniable asset to the Group’s financial and strategic operations.

Heading all financial functions and strategy, corporate development, mergers and acquisitions (M&A), digital integration, and investor relations, El Zeiny has been a major driver behind the Group’s success over the years. He was instrumental in developing Elsewedy Electric’s five-year strategy, playing a fundamental role in developing and executing the Group’s growth and scaling strategies. As the Group’s CFO, El Zeiny leads the financial management and growth of the company using a “Think Corporate” approach rooted in Digital Transformation Operations, through restructuring the operating landscape and reaping the benefits of increased productivity, higher efficiency, and increased cost savings.

El Zeiny cascaded a culture of innovation, integration, and automation across the Group in various business functions including, the budgeting and reporting system, supply chain functions, smart procurement, CRM, EPM, cash management, as well as the treasury system. Setting clear goalposts for seamless cross-functional integration, he has also been central in developing strategies for the Group’s regional expansion as well as sustainable growth. His expansive portfolio of record-breaking achievements includes managing multi-billion-dollar turnkey projects, guiding reform programs, and establishing large-scale cross-functional processes and automation systems. Prior to this, El Zeiny was the Chief Financial Officer and General Manager for many reputable multinationals including, NCR, Siemens Egypt and General Motors.

Alongside this, El Zeiny also sits on the board of several of the Group’s affiliate companies, including Elsewedy Cables Egypt – the biggest cables manufacturing company in the Middle East and Africa (MEA) region – as well as Elsewedy Power System Projects (PSP) – one of the biggest companies in the power generation field in the MEA region.

El Zeiny holds a Non-Executive Director’s Diploma from the Financial Times, London, an MBA from the University of Seattle, USA, and a BA in accounting from Cairo University.